The 15 July 2025 episode of the English-language DW format Business Beyond is dedicated to the growing strategic importance of rare earths for Europe's industry. TRADIUM also has its say: Managing Director Matthias RĂ¼th talks in an interview about the challenges of global supply chains, the growing pressure on companies and the need for physical availability. The article makes it clear that a secure supply of raw materials requires long-term thinking and concrete action. The video is available online.